Messi-ng is the moment when this post jumped the shark

The World Cup is best in first-person

The BBC are offering interactive 3D replays of every match

I am always watching football. Premier League, Champions League, La Liga, or whatever dusty field is being streamed on FIFA Plus; I do not care, I will watch it if it is football.

Naturally, I'm currently watching the World Cup. The only surprise is how often I'm watching it in first-person.

As part of the tournament, the BBC launched the FIFA World Cup 3D Experience (UK only). "3D experience" is one of those cursed phrases, conjuring expectations of a blurry Ronaldo JPG pasted on a wall in Second Life, but what they actually mean is: you can watch a replay of every single match of the World Cup in motion captured 3D. It's remarkable.

Earlier this evening, Norway beat Ivory Coast in the round of 32, and so you can now watch it in 3D in your browser. It's synced with the BBC's audio commentary, lets you overlay the pitch with shotmaps and formation stats, and best of all lets you move the camera around. That means you can watch Amad Diallo's 74th minute equaliser through Diallo's eyes as he jinks past defenders, or from the goalkeeper's perspective as the ball